According to the paper's sources, Apple wants to avoid saying the price is increasing because of tariffs. Apple has long ...

The company wants to avoid appearing to attribute price increases to U.S. tariffs on goods from China, where most Apple ...

Apple is reportedly considering raising prices on its next generation of iPhones expected to be released this fall—but ...

Apple is considering raising prices for its upcoming iPhone 17 models set to release this fall, according to people familiar ...

Apple is weighing price hikes for its upcoming fall iPhone lineup but is keen to avoid linking any increases to U.S. tariffs ...

US President Donald Trump said he spoke with Apple Inc. Chief Executive Officer Tim Cook earlier on Monday, just as the ...

Apple might be readying itself for a price hike, and it could come sooner than you think -- and the reasons aren't as obvious ...

While the Trump administration has previously targeted Amazon for passing on tariff-related costs, Apple seems intent on ...

It's been a while since we've heard about Apple making iPhones more expensive. However, it seems the iPhone 17 models will ...

Apple is planning to increase the prices of its iPhone lineup set to launch this autumn, though it is trying not to make it ...

Apple is reportedly planning to raise prices for its upcoming iPhone 17 lineup. The new models are expected to launch later ...

Apple is reportedly mulling price increases for its latest iPhone 17 models this fall – a rollout complicated by ongoing ...