Travis Hunter, the 2024 Heisman Trophy winner, is one of the most marketable athletes in college football. While Hunter does get his fair share of endorsements, he also goes out of his way to make sure the rest of his Colorado teammates get a piece of the pie,

BYU hasn't faced a passing attack as explosive as Colorado's in the two years that Jay Hill has been the Cougars' defensive coordinator, he said Monday.

Colorado’s Travis Hunter, right, and coach Deion Sanders embrace after Hunter won the Heisman Trophy as the outstanding player in college football, Saturday, Dec. 14, 2024, in New York. (Todd Van Emst/Heisman Trust via AP, Pool)