The Vision Pro has some immersive content outside of Apple’s videos — in apps like Amplium or Explore POV — but none of them quite have the quality of Apple’s videos. Unti

Blackmagic Design has announced that it will start taking pre-orders for the new Blackmagic URSA Cine Immersive camera – the first commercial camera system specifically designed to capture Apple Immersive Video for Apple Vision Pro. Featuring a fixed ...

Blackmagic Design is taking pre-orders for the Blackmagic URSA Cine Immersive camera – the world’s first commercial camera system designed to capture Apple Immersive Video for Apple Vision Pro – with deliveries due to start in early 2025.

Blackmagic today announced that pre-orders are now available for its new $30,000 URSA Cine Immersive camera, with deliveries set to begin late in the first quarter of 2025.

The Blackmagic URSA Cine Immersive is described as the world’s first commercial camera system designed to capture Apple Immersive Video

Blackmagic URSA Cine Immersive is available to pre order now direct from Blackmagic Design offices worldwide for $29,995 (US). Delivery will start in late Q1 2025. URSA Cine Immersive will be available from Blackmagic Design resellers later next year.

Watching videos on the Apple Vision Pro is one of the few use-cases early adopters have found for the VR headset, but Apple’s produced only a handful of immersive videos to watch on it. Blackmagic’s new camera could change that.

Vision Pro includes several impressive features, with Immersive Video near the top of many users’ lists. And it’s getting better in 2025.

The Blackmagic URSA Cine Immersive camera for Apple Vision Pro content was made available for pre-order, with shipments to customers expected in early 2025. Here's what it can do, and who it's for.