Branding experts said Warner Bros. Discovery's decision to resurrect the HBO Max name was a tacit acknowledgement that it ...

The market has spoken here, and quality is the real differentiator.” To put it more plainly: The basic assumption behind the ...

South Park' is preparing for its streaming launch on Paramount+, as questions arise as to whether it could remain on HBO Max.

Duster is kicking off summer streaming in style. In case you missed our interview with Abrams and Morgan, Duster stars Rachel ...

We’re getting a look at some of the first footage of Task, HBO’s upcoming drama series from Mare of Easttown creator Brad ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

May 15 (UPI) -- HBO has announced that the name of its streaming service is changing back from Max to HBO Max this summer.

HBO Max has joined Coca-Cola and Netflix among prominent companies that have undergone well-publicized pivots.

All I’m saying is if HBO Max really wanted to play that card, they should have gotten Jude Law to reprise his character from ...

The HBO Max name is returning to your screen. Find out why Warner Bros. Discovery is once again reversing course on its Max ...

Guess who's back? Back again? The HBO in HBO Max will return this summer, two years after Warner Bros. Discovery dropped it ...

Warner Bros. announced Wednesday that it will be rebranding Max, the app formerly known as HBO Max, into, uh, HBO Max.