Lisa Muxworthy, a former editor-in-chief at news.com.au, has been appointed to the newly created role of head of growth ...

The media and advertising industry in 2024 excelled at using weasel words to describe something difficult to do or hard to ...

Advertising giant Accenture Song posted “high single-digit growth” in the three months to the end of November. Accenture ...

Effective marketing makes the most of every dollar spent. And when almost half of all Google searches every day have local ...

This investment is not just about adopting new tools; it’s about harnessing tech to deliver smarter, more targeted marketing ...

The Ministry for Communication & The Arts (Michael Kleinman) and Bureau of Everything (Cam Blackley) have combined forces to ...

2024 has felt like a masterclass in transformation. From the rapid integration of AI across industries to shifting consumer ...

2024 was a year of correction for media companies right around the world. Led by challenging economic conditions both ...