India’s market research industry grew 12.6% to a total of $3.2bn in the 2024 financial year, according to figures from the ...
Behavioural data company Behavix has made three appointments to its advisory board and partnered with Datality, a ...
Insights and strategy consulting firm MARC Research has appointed Nicole Robertson as vice-president of business development ...
Market research and public opinion polling business Angus Reid Group has appointed LP Porter as vice-president of qualitative ...
Research Live will be closed from 21st December until 2nd January for Christmas and New Year's, with the last newsletter out ...
Global media measurement platform Integral Ad Science (IAS) has released an attention optimisation tool and partnered with ...
TikTok has appealed to the US supreme court in a bid to overturn a ban on the video sharing platform due to come into force ...
UK – Research platform Askable has raised $22m in Series A funding round led by Airtree Ventures. All MRS websites use ...
Research company OnDemandIQ has completed the first wave of its Streamer Sentiment Index (SSI) study in southeast Asia, Japan ...
Audience measurement and data analytics firm Nielsen has expanded its Outcomes measurement suite, including a collaboration ...
AI. Sticking with the artificial theme, synthetic data played a role, but these are not the only developments to resonate for our industry contributors.
Kurt Stuhllemmer reflects on the tone of this year's Christmas ads and questions whether brands should be more aware of ...